What’s Your Story?

And is it reaching the people who matter?

Storytelling and content strategy for luxury travel and hospitality brands

How I Can Help

  • Storytelling

    Find your brand’s voice

    Your visuals may stand out — but do your words? I help brands shape foundational narratives, tone of voice, and messaging that resonate with the right audience.

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  • Editorial Strategy

    Keep your audience engaged

    Original, brand-aligned content can deepen loyalty — if it’s done right. I bring structure, clarity, and craft to your editorial efforts, from story ideas to calendar planning.

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  • Thought Leadership

    Surface your expertise

    I help founders and executives turn insights into influence — through ghostwritten articles, keynote scripts, and content that builds credibility.

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Select Clients

A leader in luxury

Peter J. Frank is an award-winning travel and luxury lifestyle content strategist and founder of Peter Frank Consulting, a New York–based advisory firm. Frank has extensive experience building and revitalizing brands across digital, social and print content. His expertise on storytelling and editorial strategy is in demand from established brands and startups alike.

Prior to launching his consultancy, Frank held senior editorial positions at Travel + Leisure, Condé Nast Traveler, and Men’s Journal and served as Editor-in-Chief of Concierge.com. A passionate and adventurous traveler, Frank has visited nearly 50 countries. When not on the road, he lives in New York City’s West Village.

Get in Touch

I’d love to hear about your project and how I can help. Please reach out!